Liwaiwai Liwaiwai
  • /
  • Artificial Intelligence
  • Machine Learning
  • Robotics
  • Engineering
    • Architecture
    • Design
    • Software
    • Hybrid Cloud
    • Data
  • Learning
  • About
  • /
  • Artificial Intelligence
  • Machine Learning
  • Robotics
  • Engineering
    • Architecture
    • Design
    • Software
    • Hybrid Cloud
    • Data
  • Learning
  • About
Liwaiwai Liwaiwai
  • /
  • Artificial Intelligence
  • Machine Learning
  • Robotics
  • Engineering
    • Architecture
    • Design
    • Software
    • Hybrid Cloud
    • Data
  • Learning
  • About
  • Artificial Intelligence

Automotive Data Privacy: Securing Software At Speed And Scale

  • February 7, 2020
  • liwaiwai.com

The superhighway of connected car systems is widening, and it’s yielding greater volume and velocity of information across intravehicle and intervehicle networks.

But with speed and scale come new security concerns. Vehicles now boast more than 100 million lines of code, hundreds of task-specific microchips and multiple operating systems. With consumers increasingly prioritizing seamless service and security at scale, automotive data privacy is no longer a downstream concern — it’s a critical deployment.


Partner with liwaiwai.com
for your next big idea.
Let us know here.



From our partners:

CITI.IO :: Business. Institutions. Society. Global Political Economy.
CYBERPOGO.COM :: For the Arts, Sciences, and Technology.
DADAHACKS.COM :: Parenting For The Rest Of Us.
ZEDISTA.COM :: Entertainment. Sports. Culture. Escape.
TAKUMAKU.COM :: For The Hearth And Home.
ASTER.CLOUD :: From The Cloud And Beyond.
LIWAIWAI.COM :: Intelligence, Inside and Outside.
GLOBALCLOUDPLATFORMS.COM :: For The World's Computing Needs.
FIREGULAMAN.COM :: For The Fire In The Belly Of The Coder.
ASTERCASTER.COM :: Supra Astra. Beyond The Stars.
BARTDAY.COM :: Prosperity For Everyone.

Security and privacy are intertwined, but they’re not identical. Security focuses on defending internal protocols, such as a car’s operating systems and network components. Privacy focuses on protecting consumers’ personal data as it leaves the vehicle.

However, solving for security or privacy isn’t a binary choice. Companies must incorporate both to ensure automotive safety and attract new buyers.

Security & Privacy: Push & Pull

According to the IBM Institute for Business Value, 56 percent of executives think that automotive privacy and security will drive purchasing decisions. Customers have already made that leap; 62 percent said they would consider one brand over another if it had better security and privacy, according to a recent IBV consumer study.

Concerns around breaches are increasing. Some consumer advocacy groups are pushing for kill switches in connected cars to mitigate the damage a connected car could do if overridden by a bad actor, but, as Vice reports, vulnerabilities in two GPS tracking apps enabled a hacker to remotely cut engines at low speed and potentially cause huge traffic jams.

Consumers, meanwhile, are still willing to share their location, application and usage data in exchange for value-added features. But if pushed by breaches or lack of control, drivers and passengers will pull back data access.

Read More  How Your Company Catches The AI Wave(s)

Hard Pass, Soft Censure

The rapid uptake of connected vehicle technologies has prompted manufacturers to improve automotive data privacy controls, but rigor remains lacking. According to a Ponemon study sponsored by Synopsys, 63 percent of auto manufacturers say they test less than half their hardware. Meanwhile, even though automakers have employees charged with handling cybersecurity, the report found that just 10 percent have dedicated, multiperson cybersecurity teams. To bridge the gap between functionality and security, manufacturers must work with multiple software developers, vendors and suppliers.

But that bridged process weakens security. Consumers are willing to give vehicle hardware a pass for common wear and tear — air filters must be replaced, tires checked and engine oil changed — they almost immediately stop using software that doesn’t meet their expectations. Unlike physical components, even occasional software hiccups can dim consumer confidence and drive negative PR.

The Code is the Car

IBM’s Bridget van Kralingen puts it simply: “The last best experience that anyone has anywhere becomes the minimum expectation for the experience they want everywhere.” For vehicle manufacturers, this means recognizing that the ubiquity of consumer mobile experience — i.e., the ability to seamlessly connect with services anytime and anywhere — informs their expectation for the in-car experience.

Code is no longer the underlying infrastructure of existing vehicles, nor is it a potential pathway to autonomous automobiles. Instead, the code is the car. To embrace this shift and improve privacy and security in automotive development, manufacturers must:

  • Deliver over-the-air updates. Security threats don’t happen in isolation. To ensure that connected cars receive necessary firmware and software updates, continued investment in over-the-air delivery is essential.
  • Defend digital footprints. Every digital action leaves behind virtual footprints. Rental vehicles capture smartphone data; eventually, mobile information could be stored on autonomous autos that aren’t owned by individuals but instead rented as a service. Automakers must develop ways to defend digital footprints at all points along the connected car ecosystem to assuage consumers’ privacy concerns.
  • Deploy end-to-end security. As vehicles become part of the technology stack, end-to-end security becomes mandatory. This starts with advanced encryption to safeguard both internal data and connected consumer information, but it also demands regular risk assessments to identify vulnerabilities.
  • Develop rigorous standards. Manufacturers understand the need for rigor in parts procurement; standards exist to evaluate products from first-, second- and third-tier suppliers and ensure consistent quality.
  • Software requires the same approach but follows different rules. Automakers must first define what automotive security and privacy mean to their organization and then create digital supplier standards to ensure that applications meet corporate and consumer expectations.
Read More  Interact With A Computer Without Touching It

Auto manufacturers must defend data at speed and scale. Effective adaption means embracing consumer expectations and recognizing that software isn’t just critical. In the quest to deliver automotive data security and privacy, car and code are indivisible.


For enquiries, product placements, sponsorships, and collaborations, connect with us at [email protected]. We'd love to hear from you!

Our humans need coffee too! Your support is highly appreciated, thank you!

liwaiwai.com

Related Topics
  • Auto Industry
  • Automotive
  • Cybersecurity
  • IBM
You May Also Like
OpenAI
View Post
  • Artificial Intelligence
  • Platforms

How We Interact With Information: The New Era Of Search

  • September 28, 2023
View Post
  • Artificial Intelligence
  • Engineering
  • Machine Learning
  • Platforms

Bring AI To Looker With The Machine Learning Accelerator

  • September 28, 2023
View Post
  • Artificial Intelligence
  • Technology

Microsoft And Mercy Collaborate To Empower Clinicians To Transform Patient Care With Generative AI

  • September 27, 2023
View Post
  • Artificial Intelligence
  • Machine Learning

Canonical releases Charmed MLFlow

  • September 26, 2023
View Post
  • Artificial Intelligence
  • Technology

NASA’s Mars Rovers Could Inspire A More Ethical Future For AI

  • September 26, 2023
View Post
  • Artificial Intelligence
  • Platforms

Oracle CloudWorld 2023: 6 Key Takeaways From The Big Annual Event

  • September 25, 2023
View Post
  • Artificial Intelligence

3 Ways AI Can Help Communities Adapt To Climate Change In Africa

  • September 25, 2023
Robotic Hand | Lights
View Post
  • Artificial Intelligence
  • Technology

Nvidia H100 Tensor Core GPUs Come To Oracle Cloud

  • September 24, 2023
A Field Guide To A.I.
Navigate the complexities of Artificial Intelligence and unlock new perspectives in this must-have guide.
Now available in print and ebook.

charity-water



Stay Connected!
LATEST
  • OpenAI 1
    How We Interact With Information: The New Era Of Search
    • September 28, 2023
  • 2
    Bring AI To Looker With The Machine Learning Accelerator
    • September 28, 2023
  • 3
    3 Questions: A New PhD Program From The Center For Computational Science And Engineering
    • September 28, 2023
  • 4
    Microsoft And Mercy Collaborate To Empower Clinicians To Transform Patient Care With Generative AI
    • September 27, 2023
  • 5
    Canonical releases Charmed MLFlow
    • September 26, 2023
  • 6
    NASA’s Mars Rovers Could Inspire A More Ethical Future For AI
    • September 26, 2023
  • 7
    Oracle CloudWorld 2023: 6 Key Takeaways From The Big Annual Event
    • September 25, 2023
  • 8
    3 Ways AI Can Help Communities Adapt To Climate Change In Africa
    • September 25, 2023
  • Robotic Hand | Lights 9
    Nvidia H100 Tensor Core GPUs Come To Oracle Cloud
    • September 24, 2023
  • 10
    AI-Driven Tool Makes It Easy To Personalize 3D-Printable Models
    • September 22, 2023

about
About
Hello World!

We are liwaiwai.com. Created by programmers for programmers.

Our site aims to provide materials, guides, programming how-tos, and resources relating to artificial intelligence, machine learning and the likes.

We would like to hear from you.

If you have any questions, enquiries or would like to sponsor content, kindly reach out to us at:

[email protected]

Live long & prosper!
Most Popular
  • 1
    Huawei: Advancing a Flourishing AI Ecosystem Together
    • September 22, 2023
  • Coffee | Laptop | Notebook | Work 2
    First HP Work Relationship Index Shows Majority of People Worldwide Have an Unhealthy Relationship with Work
    • September 20, 2023
  • 3
    Huawei Connect 2023: Accelerating Intelligence For Shared Success
    • September 20, 2023
  • 4
    Applying Generative AI To Product Design With BigQuery DataFrames
    • September 21, 2023
  • 5
    Combining AI With A Trusted Data Approach On IBM Power To Fuel Business Outcomes
    • September 21, 2023
  • /
  • Artificial Intelligence
  • Explore
  • About
  • Contact Us

Input your search keywords and press Enter.